
SHP
Co-Op Work / Campaign Development / Adobe Illustrator, Adobe InDesign
During my co-op at SHP, I was tasked to design a logo and brand identity for our in house campaign for ArtsWave. I was also tasked with redesigning for their annual Play4Josh Golf Tournament as it was their 10 year anniversary.
01. ARTSWAVE
INITIAL SKETCHES
Sketching for every letter and incorporating a different style of arts in each one.
DIGITAL SKETCHES
Developed my initial sketches into vector sketches.
COLOR ITERATIONS
After deciding on a certain concept, I decided to incorporate color to portray the different arts.
FINAL DESIGN
After fixing minor details, I decided on the final logo.
CALENDAR DESIGN
After finalizing my logo design, I created a calendar that would be sent out to the company. This included information and events for the week of the campaign.
COLORING PAGE
I was inspired by a mural in the front office of SHP. I wanted to include both Cincinnati and SHP in this coloring page. This event was over the weekend, and there was a raffle for the best colored pages.
FRONT OFFICE BOARD
For the front office board, we printed a 16ft poster to display. I also incorporated the mural in the front office of SHP, similar to the coloring page.